Branding / Creative Direction / Packaging / Print / UI, UX / Social
GoodBites, a well-known vegan snacks company, took their first step into the edibles market with GoodBites Edibles (GBE). Katherine worked directly with the CEO to create this new brand—distinct from their existing established brand. The goal was to create simple yet elevated packaging through sticker applications to allow for quick product iterations. Katherine lead the branding, packaging design, and creative direction for the photo shoot.
